LAYRE
UX/UI Designer
Creating intuitive digital experiences through thoughtful UX and polished UI.
Available for work.
About me.
I am a UX/UI Designer with 8 years of experience, excelling in Website and Mobile Application UI design. I specialize in developing Design Systems, Component Libraries, and Design Guidelines.
I have experience working on numerous significant projects and collaborate effectively with various teams, including Developers, Product Owners, and Stakeholders.
My strength lies in user-centric design, creating solutions that are both aesthetically pleasing and user-friendly. I am ready to apply my knowledge and experience to further enhance digital products.
Services.
UI Design
Designed visual design and UI by defining the style guide, design system, and core components, along with creating design tokens for typography, colors, and spacing.
UX Design
Logo design
Conducted user research to understand needs and pain points, analyzed competitors to identify development opportunities, and created low-fidelity wireframes to structure content and functions for clear and user-friendly navigation.
Prototyping
Marketing materials
Developed a prototype by creating an interactive simulation to mimic real user experience, defining screen flows and various interactions.
Tools
Figma
UX/UI Design
Sketch
UX/UI Design
Framer
Web Design
Affinity Studio
Graphic Design
Artificial Intelligence (AI)
Design Thinking & Planning
Experience.
Senior UX/UI Designer
MSIG Thailand
Dec 2025 - Present
Designed end-to-end UX/UI for online insurance purchase journeys, focusing on usability, clarity, and conversion. Gathered and analyzed requirements from business, product, and technical stakeholders. Created user flows, wireframes, UI designs, and prototypes for digital insurance products. Presented design directions and discussed UX decisions with cross-functional teams. Designed interfaces based on MSIG Thailand’s CI Branding to ensure consistency, trust, and professionalism. Collected and analyzed customer feedback to identify pain points and improve the user experience. Used AI tools to support task planning, requirement structuring, UX writing, and early-stage coding / vibe coding for rapid prototyping.
UI Designer
Praneat Co., Ltd.
May 2023 - Nov 2025
Plan, analyze requirements, study and understand user and business needs, essential features and functionalities. Research best practices and appropriate design approaches. Create a Design System, establish Design Guidelines, Style Guide and shared Core Components, define Design Tokens for typography, colors, and spacing. Design User Interface and Visual Design according to Design System, implement Responsive Design for all screen sizes and create Prototype to test User Flow. Collaborate with Developer team, present and explain design concepts, provide technical guidance for UI development, help resolve issues during development, and refine designs based on Technical Constraints.
UX/UI Designer
iDIN iHIN Co., Ltd.
Aug 2018 - Nov 2022
Conduct User Research and gather customer data to understand needs and problems to be solved. Analyze market competitors to identify strengths and development opportunities. Create basic screen structure Wireframes, organize content and functionalities in a clear and understandable layout. Develop Low-fidelity wireframes to show the overall picture. Develop Prototype, create Interactive prototype to simulate real usage, define screen navigation and various Interactions. Design Visual Design and UI, establish Style guide and Design system, design elements such as colors, buttons, icons, and create complete high-fidelity mockups. Collaborate with the Tester team to verify display accuracy across different devices and resolve any issues found.
Graphic Designer
Eibiz Co., Ltd.
Aug 2016 - Jul 2018
Design a Digital Signage UI and Directory Signage UI suitable for large display screens, considering visibility from a distance, attracting attention, and ensuring readability. Design a Web UI following Responsive design principles to support all screen sizes, design Interactive elements such as buttons, menus, and forms.
